Saad Toma

Saad Toma is the General Manager of IBM Middle East and Africa, where he leads the company’s growth and innovation across technology sales, consulting, technical communities, and IBM Research. He is deeply committed to advancing IBM’s success in the region by focusing on client relationships, talent development, and transformative technologies like AI and hybrid cloud. Under Saad’s leadership, IBM has expanded its regional presence, opening new headquarters and a software lab in Saudi Arabia, initiating an AI research collaboration with MBZUAI in the UAE, including plans for two AI Centres of Excellence in Dubai and Saudi Arabia. During his tenure, IBM has led several strategic partnerships with leading clients like Riyadh Air, e&, Saudi Data and AI Authority.

Saad is a global leader with extensive experience across the Middle East, Africa, Asia Pacific, UK, and Europe. He holds degrees from Oxford Brookes University and the University of Southampton, along with executive education from Harvard University.