The future of wealth management is being reshaped by a growing shift in capital allocation between public and private markets. Institutional and retail investors alike are diversifying beyond traditional stocks and bonds, increasing their exposure to private credit, private equity, and structured products to enhance returns and hedge against volatility. The rise of private credit and direct lending is creating new opportunities for investors seeking income-generating alternatives, particularly as interest rates and market uncertainty make traditional fixed-income investments less attractive. High-net-worth individuals (HNWIs) and family offices are playing a larger role in private equity, leveraging their longer investment horizons and capital flexibility to access high-growth opportunities previously dominated by institutional investors. Meanwhile, the boundaries between asset classes are blurring—hedge funds, private credit, and equity investments are increasingly being integrated into multi-asset portfolios, creating more dynamic and customized strategies. As these trends continue, wealth managers must navigate a rapidly evolving landscape where alternative investments are no longer a niche but an essential component of modern portfolio construction. How will regulatory changes and liquidity constraints impact the growing adoption of private market investments in wealth management? What role will AI and data-driven investment strategies play in optimizing portfolio allocations across public and private markets?