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Now live! Explore the program for the upcoming 2024 Global Conference, taking place May 5-8, 2024.

Putting Your Money Where Your Mouth Is: ROI in Patient Engagement

2023 Future of Health Summit

Putting Your Money Where Your Mouth Is: ROI in Patient Engagement

Monday, November 6, 2023
10:30 AM - 11:30 AM EST
Salamander Washington DC - Gallery C

Many medical manufacturers perceive the value of incorporating patients’ experiences and outcomes in R&D processes as a way to align research efforts with patients’ needs. To ensure that appropriate frameworks and metrics are available for such patient-focused R&D, manufacturers have developed internally facing and externally facing metrics to quantify the impact of patient engagement (PE) and have devised tools to calculate appropriate renumeration for patients’ R&D participation. Among pharma researchers, collaborative industries, and investors, interest is emerging as to how manufacturers’ ESG goals can align with PE, and how ESG metrics could be used to quantify the impact of investment dollars and PE-related metrics. This discussion will explore the perspectives of biotech and pharma researchers, their research collaborators, and investors on the perceived value of PE efforts, approaches to quantify the value of such efforts, and the utility of emerging R&D frameworks.

Moderator
Cyndi Grossman
Head of Realworld Research Networks, Biogen
Speakers
Nicholas Brooke
Executive Director, Patient Focused Medicines Development, The Synergist
Patricia Furlong
President and CEO, Parent Project Muscular Dystrophy
Joep Muijrers
General Partner, Public Investments, Venture and Growth, Gilde Healthcare
Neena Patil
Executive Vice President and Chief Legal Officer, Jazz Pharmaceuticals
Eric Racine
Vice President and US Country Head, Public Affairs and Patient Advocacy, Sanofi