Deborah Leiter joined the Ad Council in 2000 and leads a cross-functional team to develop impactful communications programs on issues such as Suicide Prevention, Breast Cancer Risk Education and Middle School Mental Health, among others. Her past work also includes campaigns on Bullying Prevention, College Access, and Teen Dating Violence Prevention. In her role, Deb partners with leading nonprofits and advertising industry partners to guide the strategic and creative development of integrated campaigns.  Deb has a passion for figuring out how to leverage consumer insights to create innovative solutions to social issues. Prior to the Ad Council, she held account management positions at Grey and BBDO.  Deb graduated from the University of Pennsylvania with a B.A. in Communications. She lives in Larchmont, NY with her husband and two children.