Erika Nardini is a dynamic media and technology executive known for her tenacity and passion for building, marketing and monetizing digital media brands. In July 2016, Erika joined Barstool Sports as the company's first CEO. Known for its original takes and unfiltered view of most everything, Barstool Sports is a driving force in comedy, sports, entertainment and men's culture. Under her leadership, Barstool has grown to become a top media, comedy and lifestyle brand owning the 18-34 year old male demographic. Called the most controversial woman in sports, Nardini has been named the Most Powerful Woman in sports by AdWeek and Forbes Magazine and one of Fast Company's Most Creative People.