With the frequency and intensity of natural disasters on the rise, there's an urgent need for a more thoughtful approach to how we respond and help impacted communities recover. Up to 60 percent of unsolicited goods donated during disasters end up in landfills or otherwise go to waste, and 70 percent of all giving happens within the first two months after a disaster, often inhibiting long-term recovery.
Recently, a coalition of disaster-relief and -recovery organizations—All Hands and Hearts-Smart Response, Good360, and Global Citizen—teamed up with several high-profile corporate donors, such as Airbnb, to devise a more strategic and long-term post-disaster playbook. Petra Nemcova, founder of All Hands and Hearts-Smart Response, and Joe Gebbia, co-founder of Airbnb, will share their early findings as this coalition looks to engage more thought leaders to change how giving is done in post-disaster situations.