Asia Summit 2021

Virtual Program | A Conversation with Kathy Ireland: The Power of Branding - Connecting in the Age of COVID-19

From supermodel to super mogul, Kathy Ireland is the embodiment of the power of the personal brand. Building a mega-business out of her mega-modeling brand, Ireland had moved $2 billion worth of licensed products at retail by 2011, connecting to consumers in categories from socks to furniture, and moving from the cover of Sports Illustrated to Forbes. Now, in an era when COVID-19 has curtailed human connections, Ireland is showing how music, new branded-product offerings, technology, philanthropy, and social media can drive connectivity and positive change. What solutions can humanity reimagine to rebuild and strengthen our divided world? What are the lessons Ireland learned from her mentor, the business leader and philanthropist Warren Buffett, and from her close friend, the late activist and actress Elizabeth Taylor? Join us for a discussion with Kathy Ireland moderated by former US Ambassador the Hon. Curtis S. Chin.