How a region copes with economic challenges is as important to its long-term prosperity as how it grows in good times. Certain regions, such as the Bend-Redmond metropolitan statistical area in Oregon, have been able to rebound more quickly from an economic downturn than their peers.

The Bend-Redmond metro suffered substantial losses in employment and property values during the last recession. As it emerged from the downturn, gains came quickly, faster than in peer regions. The economy has changed, and there are signs that the region may be better prepared for the next economic challenge and other cities may be able to learn from its experience. This case study aims to illuminate the characteristics, choices, and strategies that contributed to its revival.